Archives for posts with tag: beer

During March, I travelled to St. Louis to work with my favorite local advertising agency.

I had interned there twice before, and they asked me to come back to produce a video for Coors.

During my internship, I proved to my superiors that I have a lot of passion for two things – video production and social media. So naturally, when the agency had a video to produce for a Coors social media campaign, they called me up.

I can’t say too much about this campaign because it hasn’t officially been launched yet, but this is a teaser video.

I spent one full weekend producing this video, and I’m pretty happy with how it turned out. Coors is also using the video at some distributor conferences, so I’m happy with the results.

Advertisements

I recently interned at my father’s advertising agency, Schupp Company. It’s a really cool place with a lot of creative energy flowing though it. Working there was amazing. I was really awesome getting the chance to see the business my dad built by himself. After my internship, a Schupp Company employee reached out to me to write an update of what I’ve been doing since my summer at Schupp Co. to post to their facebook page. Don’t forget to listen to my awesome rap at the end!

Here’s what I wrote:

Alex Schupp – Creative Intern

Schupp v Austin (2012)

Yeah, that's right, I beat Stone Cold Steve Austin in an arm-wrestling contest.

At Schupp Company, being an intern was not just about getting coffee or making copies. I had the opportunity to be fully-submersed in the industry, and had a blast, too.

As a creative intern at Schupp Co, I worked on big brands such as MillerCoors, where I brainstormed concepts and promotional opportunities, designed branding materials and executed marketing strategy. I was able to take campaigns from concept to execution, even working on an intern-only project for a local organization, Brightside STL.

Digital, interactive and social media are passions of mine, and I was able to pursue those interests at Schupp Company. I was part of Schupp’s SEO/SEM team where we worked to improve Schupp’s search engine rankings. I was also involved in the development of an iPad app for one of Schupp’s major clients. Another fun aspect of working with Schupp Co was managing their social media pages. Our intern team used Facebook, Twitter and blogs to show Schupp Company’s less-serious side. We posted photos, produced videos, hosted contests and interacted with the online community to help Schupp spread its web presence.

Even as an intern, I felt like part of the team. We were involved in all aspects of the business and were encouraged to jump into any project we wanted to be part of.

I had a blast working at Schupp Co, but I also learned a lot. It was a great opportunity, and my internship really helped me get the experience I needed before returning to school for my final year. At Schupp Company, we worked hard and we played hard. It wasn’t easy – there were plenty of late nights and early mornings – but it was fun and rewarding.

Plus, who doesn’t like free beer?

…………………………………………………………………………………………………….

After reading some of the other previous interns’ posts, I decided I needed to spice up what I wrote, so I submitted this as well:

After much thought, I have decided that my previous writeup of my time at Schupp just doesn’t cut it. It failed to express my passion for everything Schupp, and moreover, it did not have any sort of rhythm or rhyme to it. It was flat, bland, and not very creative.

So, to make up for my several paragraphs of eye-gouging boringness, I’d like to submit this wonderful piece of artwork. I believe it really expresses what being an intern at Schupp Company meant to me. I present to you, the Schupp Company Intern Rap (turn up the stereo for this one).

Schupp Co. Intern Rap – by Alex Schupp